What is Clean Beauty and Does it Really Matter?

Clean Beauty

Do you know what’s really in the cleanser you use every morning? How about that nighttime moisturizer that soaks into your skin as you dream? If you don’t, there’s a chance your beauty routine isn’t so clean.

But what does that even mean anyway? Clean beauty is beauty, simplified. That basically means that the ingredients listed on the label can be safely used without posing a risk to your health. It doesn’t have to mean that it is all from nature, organic, or even green to apply because there are plenty of brands that fall into those categories that aren’t clean.

And speaking of labels, they should be transparent. You should be able to spot harmful ingredients listed there and steer clear so you can choose a truly clean beauty product. Why does it matter? When you pick up one of your beauty products and see “fragrance,” you’re not getting the full story. Instead, this umbrella term is hiding ingredients that could be harmful. Greenwashing is another problem where buzzwords like “eco” or “natural” are used in a clever marketing attempt to make you feel like you’re choosing a clean beauty product when you’re really just slathering more harmful toxins onto your skin.

How to Clean Up Your Beauty Routine
Shocking, yes, but the industry has little loopholes that let all kinds of products get on the shelves. But now that you know, you can do something about it. You may find man-made ingredients in clean beauty but as long as they’re safe and non-toxic, they are still clean. Awareness is the key thing missing from your routine, so learning to spot those bad ingredients will always help you choose the cleanest products for your beauty regimen.

Ingredients to avoid are parabens, fragrance, chemical UV protection like octinoxate and oxybenzone, DEA, SLS, phthalates, triclosan, formaldehyde, polyethylene (PEGs), and butylated hydroxyanisole (BHA). If you spot these on your labels, trade up to a true clean beauty brand. The full list is here and you can also look for healthy ingredients that are a part of clean beauty.

Where Can I Find Clean Beauty Products?
You’re in the right place with Botanic Glow! Our ingredients are plant-based and free of those awful harmful ingredients. You won’t find synthetic fragrances, parabens, petrochemicals, or all those other weird words no one knows how to pronounce and nothing is tested on animals, ever.

Skin health and skin beauty should go hand-in-hand which is why we’ve created this clean beauty line. With products designed for all your skin concerns, find the one that fits your beauty routine today and cut those chemical cocktails out of your beauty equation!

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